2019 · LEAD UX/UI DESIGNER
Over the last 30 years, ScottishPower had established itself as one of the world leaders in wind energy and innovators in the sector. I joined the ScottishPower digital team as a Lead UX/UI Designer to play a key role in the development of a more focused product strategy, create a scalable design system and set the foundations for the UX/UI workflow within the company.
The shared vision for all new ScottishPower digital products that we had was:
“We want to become the utility of the future.”
The goal of this project was to radically redesign the existing ScottishPower app and deliver a smooth, more contextual user experience, to improve the visual style and to introduce new areas of the business such as home services, smart devices and electric vehicles.
Throughout the project, I collaborated with stakeholders, product owners and business analysts to gather project requirements, collect feedback and conduct iterative user testing on wireframes, interactive prototypes, and visual designs. I made sure that the new app fulfils customer needs, follows the technical and business requirements and complies with the regulatory and legal standards.
I worked closely with the ScottishPower development team and provided support during the implementation stage of the project to ensure a smooth delivery of the final product.
Stakeholder & Customer Interviews
User Journey Mapping
Wireframing & Prototyping
Developer Hand-Off & Support
The new home screen offers a personalised experience to all of the 5 million ScottishPower customers. Thanks to its scalable tile design, it can easily adjust to new business needs and requirements based on dynamic rules and customer types.
Each tile on the home screen represents a micro-app within the main ScottishPower app. In addition, tiles could turn into widgets and present more contextual information to users at a glance on the app home screen.
What I've shown above is a very small fraction of the project. If you'd like hear more about it, or discuss how I could help your business, then you can get in touch.