Tottenham Hotspur SPVRS AR app

An interactive app that I have designed during my time at Soluis. It utilizes virtual and augmented reality to bring Tottenham Hotspur Football Club’s new stadium to life.

The app also integrates with a physical tracker image which can be brought to life via a smartphone or a tablet using Augmented Reality, transporting users to the centre of the new pitch. From there, users can take a 360-degree view of the inner bowl of the stadium.

The design of the app was heavily influenced by Tottenham Hotspur’s branding guidelines and follows the style of their portfolio of pre-existing digital products.

It was crucial for the app design to appeal to the target audience of high-profile customers. The app has already helped boost the sales of premium season tickets for the yet-to-be-built stadium.